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Why invest in automation?

March 26, 2020 in Automation



Why invest in automation?

Did you know that most pilots spend just 3-7 minutes of a flight actively steering the plane (McKinsey 2015)? For the rest of the flight, the plane is on autopilot. Imagine what it would be like if your business could run on Autopilot? 

That’s what Emersion does!

By integrating your systems and giving your customers powerful self-service tools we are able to automate many of your business processes including:

  • Subscription and usage billing
  • Invoicing, payment processing and collections
  • Synchronising data across multiple systems
  • Provisioning of voice and data services

This has flow-on effects to your business including:

  • Reducted time spent performing manual tasks
  • Fewer errors
  • Higher staff engagement

Reduced Time Spent Performing Manual Tasks

In 2015, McKinsey conducted research into business automation. They found that:

“…as many as 45% of the activities individuals are paid to perform can be automated by adapting currently demonstrated technologies.”

Source: McKinsey 2015

In fact, the average office worker spends 552 hours per year completing administrative or repetitive tasks. (IT Chronicles 2017). That equates to over 73 working days or 30% of the year!

Emersion helps businesses to automate many of these tasks which greatly reduces your resource cost while increasing productivity and focus. 

Fewer Errors

90% of employees are burdened with boring and repetitive tasks that can be easily automated (Think Automation 2020). These tasks often occur at critical junctures for your business including:

  • New customer signups
  • New service activations
  • Transcription of data between systems

Every time one of your staff members has to perform tasks manually there is a risk of an error occurring. When you are performing a nearly identical task hundreds of times per day, it is hard for even the most motivated staff member to stay focused.

Errors will occur. When they do, it is often at the start of a customers journey with your business. These errors can result in delays in their service being activated, billing issues and more. This does not create a good first impression. In fact, research suggests that it takes 12 positive experiences to make up for one unresolved bad experience (Salesforce 2016).

By automating these tasks Emersion is able to reduce the risk of errors occurring. 

Higher Staff Engagement

People often think that automation eliminates jobs when in reality it’s a way for businesses to work smarter. Functions like Emersion’s Quarantine reporting analyse usage information, and proactively alert team members when errors may have occurred.

Without this functionality one of two situations occur:

  1. Billing errors find their way onto your customer’s invoices, creating re-work and negative customer experiences.
  2. One of your staff members would have the incredibly tedious task of manually validating usage for every customer. In most cases, this would still result in some errors reaching the customer. 

Emersion automates tasks like these, meaning that staff can focus on more meaningful work. 

Start Automating Your Business Today. 

Implementing business automation initiatives typically generate returns of between 30-200% in the first year alone (Think Automation). Between 2017 to 2019 the number of businesses using automation for mission-critical processes rose from 16% to 50% (Think Automation).

Business automation helps companies to outperform their competitors. It means they can survive on thinner margins and sell their products at more competitive prices. It means they can get services activated faster and more efficiently than their competitors, and provide both their customers and staff with a better experience. 

Please fill in the below form to get started automating your business processes.